Our origin story
In 2006, we launched our first business venture - a restaurant that served local produce in Nottingham.
After selling it in 2009, we decided to focus on creating and launching a range of unique products that we wanted to be able to buy but couldn't find anywhere else. Our product range includes Cox's Original, our famous Bloody Mary spice mix; fortified fruit juices under the Benefit brand; and our award-winning oat milk chocolate from our HAPPi brand. Although our selection is eclectic, we believe that all of our products have one thing in common - they're all lovely fodder. We are committed to building a business based on quality products, humility, and family values.
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